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Adrien Lopez Lanusse

Adrien Lopez Lanusse

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Consultant / Advisor @ ALL Insights Consumer Insights / UX 🔹Humanizing Insights 🔹 Global Strategist 🔹Former Netflix, Kantar WPP
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Education

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University of California, Berkeley, Haas School of Business

MBA, -
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Ecole Supérieure de Commerce, Rouen

, Business Studies Abroad, France -
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Santa Clara University Leavey School of Business

Bachelor of Science in Commerce - BSC, Marketing / International Business -

Work Experience

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ALL Insights

Current

ALL Insights

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Giftbee

Current

Giftbee

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nounâ„¢

Current

nounâ„¢

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Netflix

2010-09-01 - 2021-08-01

Netflix

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Added Value Cheskin

2000-01-01 - 2010-09-01

Added Value Cheskin

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Hispanic & Asian Marketing Communication Research

1992-01-01 - 1999-01-01

Hispanic & Asian Marketing Communication Research

Skills

Leadership Consumer Insight Customer Insight Strategy Consumer Behaviour User Experience (UX) Entrepreneurship Global Cross-Functional Team Leadership Communication Strategic Planning Research Skills Product Innovation Product Management Business Strategy UX Research Research Methods Customer Satisfaction Member Retention Branding & Identity Business Analysis

Summary

A research executive and genuine leader who humanizes consumers to influence strategy, product innovation and consumer experience. Known as a hub, a leader who creates a natural environment for cross-functional/matrixed team collaboration empowering others to drive success that is most relevant to the business. What you can experience working with me: 1) I build effective teams and have depth in managing change in dynamic environments. 2) I am a DRIVER of human-centric innovation from UX and market research with analytics. 3)I can weave across all the organizational functions a unifying global consumer-centric focus. 4) I GUIDE strategic decisions around policies, product, and marketing to drive success. 5) I am at my best when I am developing and maintaining authentic and trusting relationships. 6) I am able to translate diverse types of data into actionable insights relevant to the business. Consumer Insights 🔸 Market Research 🔸 Data Translation 🔸 Global Leadership 🔸 Multi-Cultural Advocate 🔸 UX 🔸 Analytics 🔸 Strategy

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