Alberto Knapp Bjeren

Executive Chairman Spain @ VML THE COCKTAIL Chairman Spain at VML The Cocktail.

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Education

Universidad Complutense de Madrid

Major, Advertising 1990-01-01 - 1995-01-01

Universidad Complutense de Madrid

Especialista en Sociologia del Consumo, -

Work Experience

VML THE COCKTAIL

Current

VML THE COCKTAIL

Seaya

Current

Seaya

Fundación Lealtad

Current

Fundación Lealtad

Plan International

Current

Plan International

Startups Inc

Current

Startups Inc

SeedRocket

Current

SeedRocket

Yoigo

2001-06-01 - 2002-10-01

Yoigo

Netjuice

1999-01-01 - 2001-06-01

Netjuice

Fotofutura

1998-06-01 - 2000-06-01

Fotofutura

Skills

Online Advertising Emerging Technologies User Experience Online Marketing Product Development Digital Marketing Web 2.0 Entrepreneurship E-commerce SEO SEM Interaction Design Marketing Strategy Product Marketing Start-ups Mobile Marketing Social Media Marketing Digital Strategy Mobile Devices Strategy

Summary

Founder of The Cocktail, Digital Consultancy part of WPP since 2017. Chairman of VML The Cocktail in Spain. Alberto has more than 20 years of experience in digital strategy and product definition, launched several successful startups before starting one of the leading digital consulting firms in Spain and Latam, is an active investor in internet startups and helps entrepreneurs through startup accelerators like Seedrocket, Wayra, and AIEI (Internet Investors and Entrepreneurs Association). He is also partner and advisor at Seaya Ventures, a Venture Capital dedicated to growth and later-stage internet companies like Cabify and Glovo. Alberto was awarded the Young Businessman Award in Spain in 2011.

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