Education
Northwestern University
Master of Science (MS), Business Administration and Marketing, -Vanderbilt University
Bachelor of Arts - BA, Psychology, Political Science -Work Experience
Plant Fractional Marketing - AI and Enterprise Marketing
Current
Plant Fractional Marketing - AI and Enterprise Marketing
Generation Lab
Current
Generation Lab
Mixing Board
2023-01-01 - 2024-01-01
Mixing Board
Standard AI
2020-01-01 - 2024-01-01
Standard AI
Perforce Delphix
2017-01-01 - 2020-06-01
Perforce Delphix
Outcast
2013-01-01 - 2017-01-01
Outcast
ServiceSource
2011-12-01 - 2013-01-01
ServiceSource
NetApp
2009-01-01 - 2011-01-01
NetApp
Sun Microsystems
2004-01-01 - 2009-01-01
Sun Microsystems
Burson-Marsteller
2002-01-01 - 2004-01-01
Burson-Marsteller
Skills
Summary
Data driven. Market led. Here to win. - Experienced marketing and communications leader with 20+ years in B2B, B2C, SaaS product-led growth, sales, VC fundraising, and strategic company positioning. - Proven success scaling companies from $0-10M through $1B+ and beyond - across SMB, mid-market, and the enterprise. - Balanced blend of analytical & creative thinking. Focused on both high-level strategy and hands-on execution for brand growth and funnel conversion. Motivated by building teams and driving positive impact. ********************************* EXPERIENCE: - Head of Marketing, Brand, and Growth (“CMO”) at Standard AI. First marketing hire and built the WW GTM and Comms functions from the ground up. Own all early-mid stages of the funnel and grew ARR by 30x. Played strategic role in series C / D fundraising efforts. Most well known brand in retail AI. - Early Delphix marketing team leader. Supported corporate brand and growth efforts for enterprise SaaS company. Helped company grow ARR 3x. Owned brand and demand growth efforts. - Prior to startups, I supported public-company growth from $1B and beyond: NetApp Sun Microsystems - Started out as a journalist and then found corporate comms, supporting all GTM activities at top-tier agencies working with a great client roster: The Outcast Agency Burson Marsteller