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Andrew Hatcher

Andrew Hatcher

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Managing Director @ The Applied Knowledge Network Ltd Entrepreneur, Advisor and Investor
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Education

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Cambridge Marketing College

Post Graduate Diploma, Chartered Institute of Marketing 2003-01-01 - 2004-01-01
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Bayes Business School

Master of Business Administration (M.B.A.), International Business 1991-01-01 - 1993-01-01
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City St George’s, University of London

Bachelor's Degree, Mechanical Engineering 1982-01-01 - 1985-01-01
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Brighton College

, -

Work Experience

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The Applied Knowledge Network Ltd

Current

The Applied Knowledge Network Ltd

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Cambridge Judge Business School

Current

Cambridge Judge Business School

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London Business School

Current

London Business School

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Upcycled World

Current

Upcycled World

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EIT Food

Current

EIT Food

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Cambridge Marketing College

Current

Cambridge Marketing College

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Work Style Insights

Current

Work Style Insights

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Profyle

Current

Profyle

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Medira Ltd

Current

Medira Ltd

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Growth Works

2021-08-01 - 2022-02-01

Growth Works

Skills

Consulting Marking Innovation Management Strategy Development Marketing Strategy Business Strategy Product Development Business Planning Open Innovation Marketing Management Product Management Product Marketing Brand Development Strategic Partnerships Market Planning Start-ups Strategic Planning Management Consulting International Business P&L Management

Summary

Andrew has a long history of identifying, developing and managing innovation within business environments and notably created an implemented a comprehensive and international innovation management system while working for Reuters, the European media group. His career at Reuters culminated in a role as CEO of an Asian-based Internet trading corporate spin-out in Singapore which he took through initial VC funding and on to a trade sale. Andrew is an accomplished author of 5 books on subjects that include ‘Inventuring’, Strategy Innovation, Marketing and Metrics which demonstrate that his extensive experience in the areas of business startup and growth and in the specialist areas of marketing, strategic innovation management and corporate venturing. With a personal corporate history that includes journalism, software development, venture investment, marketing and strategic sales. Andrew draws on a wealth of experience in all aspects of business management gained through working internationally, predominantly in the US and UK. Andrew received both a BSc in engineering and an MBA in international business from the University of London and is a Fellow of Cambridge Marketing Colleges. Specialties: Strategy development, communication and implementation Innovation management Strategic Marketing

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