David Ronald
Education
University of St Andrews
M.Sc., Optoelectronic and Laser Devices -
University of Warwick
Postgraduate Certificate in Education, Secondary Education and Teaching -
University of Strathclyde
B.Sc. Hons., Applied Physics -Work Experience
Alphabet Works
Current
Alphabet Works
DataVisor
2023-01-01 - 2023-10-01
DataVisor
TigerGraph
2019-08-01 - 2022-08-01
TigerGraph
Serviceaide (Agentic-AI Solutions)
2018-08-01 - 2019-07-01
Serviceaide (Agentic-AI Solutions)
Foxit
2016-05-01 - 2018-07-01
Foxit
Alphabet Works
2012-11-01 - 2016-05-01
Alphabet Works
FP International
2008-11-01 - 2011-06-01
FP International
BigBand Networks
2003-11-01 - 2008-11-01
BigBand Networks
Ditech Networks
1996-09-01 - 2002-06-01
Ditech Networks
Skills
Summary
I'm a strategic marketing leader who turns vision into velocity. From scaling a new go-to-market motion, refining messaging to unlock a new segment, or building a high-performing team from the ground up, I operate as an extension of the executive team, translating business goals into actionable marketing strategy. I have a track record of developing high-impact campaigns, reversing declining pipelines, and building organizational focus. Here are some examples of the value that I have delivered in the previous roles: • 8x increase in revenues (to $40M ARR) in three years while leading product marketing at TigerGraph. • 25%+ growth in MQLs, for nine consecutive months, after an 18-month decline, while head of marketing at Foxit Software. • 16x increase in revenues (to $18M) over three years while running product management at Ditech Networks. I thrive in fast-moving environments where clarity, creativity, and accountability matter. Specialties: Category creation | Demand generation | Go-to-market strategy | Pipeline-driven marketing | Positioning & messaging | Storytelling | Team leadership
