Education
UC Berkeley
BA, Poly Sci / Economics 1968-01-01 - 1971-01-01Work Experience
SweetRush Inc.
Current
SweetRush Inc.
Xaos Inc.
1985-01-01 - 1999-01-01
Xaos Inc.
Skills
Summary
Arturo is a strategic thinker and entrepreneur with a life-long passion for creating relationships based upon mutual respect and support, adding up to environments, or cultures, where humans can thrive. Since 2001, with his colleagues, he has been building SweetRush, a progressive company with a worldwide team and a unique and remarkable culture, where turnover is almost non-existent. Among his past endeavors, Arturo founded, built and sold a construction company, co-founded and led Xaos, a pioneering 3D and special effects company, and Xaos Tools, a software development company. He has consulted with numerous companies and individuals, always trying to maximize the potential of those around him. SweetRush’s business is designing and developing solutions to improve the performance of individuals, as well as the bottom line of their employers. SweetRush promotes itself as “being different in a good way” — and it is. With a growing client base of Fortune 500 companies, SweetRush brings a stellar team to every effort, as well as a refreshing focus on project management and extreme customer service. At SweetRush, doing good business, for itself and its clients, is in sync with creating an environment, for itself and its clients, that inspires and brings out the best we as humans have to offer. A graduate of Cal Berkeley with a degree in political science and economics, Arturo heads up financial, legal, and marketing at SweetRush, and plays a leadership role in strategic direction, human resources, and talent development. He helps shape the team and, in doing so, his way of being infuses the culture. He takes tremendous pride in the incredibly talented, hard-working, collaborative team at SweetRush. Arturo cares deeply about people — their hopes and their desires for growth and change. He treats every encounter as an opportunity to make a real connection. Please reach out and connect. You’ll definitely make his day — and he might change yours, in a good way.