Barry W. Enderwick

Summary

As a highly experienced marketing executive, I have a proven track record of success in driving brand, marketing, and communications initiatives for various companies. With over 20 years of experience, I have played key roles in scaling start-ups to international brands, leading cross-functional teams, and achieving significant customer acquisition growth. I specialize in developing unique brand strategies, implementing diversified platform and monetization strategies, and crafting effective marketing messaging. My expertise includes customer acquisition, content creation, video production, copywriting, merchandise design, media outreach, and interviews. I am skilled in leveraging data-driven insights and market research to create targeted marketing plans, optimize landing pages, and improve overall performance. With a strong background in B2B and B2C marketing, I have successfully executed campaigns across multiple channels, including social media, SEO, email, and paid advertising. I am also proficient in brand positioning, naming, and creative development. As a dynamic leader, I have a track record of building and retaining high-performing teams, hiring and mentoring talent, and driving results in fast-paced, high-growth environments. My experience spans various industries, including food, SaaS, e-commerce, mobile games, and streaming services. I am a strategic thinker, a creative problem solver, and a collaborative team player. I am now seeking a new opportunity as a Vice President of Marketing to leverage my expertise and drive business growth.