Becky Arreaga (She/Her/Hers)
Education
The University of Texas at Austin
MA, Advertising 1997-01-01 - 2000-01-01
Texas Tech University
BA, Advertising, Public Relations 1982-01-01 - 1986-01-01Work Experience
MAKE. Experience Group Inc.
Current
MAKE. Experience Group Inc.
Sound Unseen
Current
Sound Unseen
Mercury Mambo
Current
Mercury Mambo
The Arreaga Agency - Farmers Insurance
2019-01-01 - 2024-02-01
The Arreaga Agency - Farmers Insurance
Bicycle Sport Shop
2017-04-01 - 2023-04-01
Bicycle Sport Shop
Sosa, Bromley, Aguilar and Associates
1986-01-01 - 1996-01-01
Sosa, Bromley, Aguilar and Associates
Skills
Summary
I’m a strategic connector, creative entrepreneur, and founder of MAKE. Experience Group — a creative development and representation agency that champions bold voices and visionary projects. With over 30 years of experience in brand strategy, marketing, and experiential activations, I help brands, foundations, and family offices tap into the power of the creative economy. Whether producing a film festival, representing Grammy-nominated talent, or developing sponsorship strategy for a values-driven brand, my work is rooted in creative expression, community connection, and purpose-driven growth. I specialize in crafting high-impact collaborations that elevate communities, grow audiences, and deliver measurable results. Through MAKE. Experience Group and a growing portfolio of projects, I now partner with: ➡️ Brands seeking culturally relevant sponsorships and storytelling platforms ➡️ Foundations looking to activate their mission through creative partnerships ➡️ Family offices aiming to align investments with cultural and community impact If you're ready to engage audiences, elevate creative communities, and bring your purpose to life through artful collaboration — I bring the insight, network, and execution to make it real. 📩 Let’s connect and build something inspired.
