Education
The University of Texas at Austin
B.S., Advertising 1988-01-01 - 1992-01-01Work Experience
Harmelin Media
Current
Harmelin Media
Partnership for the Delaware Estuary
Current
Partnership for the Delaware Estuary
Traction Labs Inc
2017-07-01 - 2021-04-01
Traction Labs Inc
OMD
2002-03-01 - 2006-05-01
OMD
Verizon
2001-11-01 - 2002-02-01
Verizon
WiredInn
1999-12-01 - 2001-06-01
WiredInn
Sprint
1995-08-01 - 1999-12-01
Sprint
DDB
1994-01-01 - 1995-08-01
DDB
Leo Burnett
1993-01-01 - 1994-01-01
Leo Burnett
Skills
Summary
Summary of skills: Industry thought leader, frequently speaking at universities, industry events, and industry panels on topics such as digital media, data management and emerging media trends Digital media veteran with a proven track record in developing results-driven solutions through innovation, strategic vision, integrated planning, and disciplined optimization techniques Deep expertise across all digital media channels including cross-platform video, programmatic, social media, paid search, SEO, influencer marketing, performance media and digital brand sponsorships Experience across a wide variety of sectors including healthcare, retail, automotive, B2B, travel, finance, QSR/CDR, enterprise technology, and many more Strong background in quantitative analysis, econometric modeling, statistical attribution, data visualization and interpretation