Brian Mullins
Education
University of Virginia
B.A., Communications 1978-01-01 - 1982-01-01Work Experience
Digital marketing, product marketing & brand creation on demand
Current
Digital marketing, product marketing & brand creation on demand
Fortra's Digital Guardian
2014-02-01 - 2022-02-01
Fortra's Digital Guardian
Imprivata
2010-07-01 - 2013-12-01
Imprivata
Marathon Technologies
2006-11-01 - 2010-07-01
Marathon Technologies
VisuallySpeaking LLC
2001-01-01 - 2006-01-01
VisuallySpeaking LLC
Trellix (Acquired by Interland)
1999-01-01 - 2001-01-01
Trellix (Acquired by Interland)
A.T. Cross Company
1997-01-01 - 1999-01-01
A.T. Cross Company
Hewlett Packard Enterprise
1994-01-01 - 1997-01-01
Hewlett Packard Enterprise
NEC Corporation
1990-01-01 - 1994-01-01
NEC Corporation
Skills
Summary
MY SPECIALITY I love helping small and midsize companies who are “stuck” re-invent their brands and revamp their demand generation to drive growth again. The CMOs I have worked for have entrusted me to help them: - Reposition their brands for rapid growth - Create metrics-driven demand generation engines - Align marketing with sales to exceed pipeline and revenue targets The result – successful exits for the last three companies I have been a part of. MY RESULTS Digital Guardian - acquired by HelpSystems Oct 2022. Re-branded the company to begin its transformation from a virtual unknown player to an award winning, Gartner and Forrester recognized data security market leader. Imprivata - IPO June 2014. Rebuilt the demand generation engine and led the rebranding of the company to focus on the fast-growing healthcare IT market. Marathon Technologies - acquired by Stratus Technologies Sept 2012. Activated new product branding that repositioned the company from a hardware to software provider, generated a ton of PR and social media buzz, designed and implemented the content marketing strategy that grew web traffic and leads fivefold.
