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Valerie Buckingham

Valerie Buckingham

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@ CMO / Head of Marketing tours of duty @ Microsoft, Palo Alto Networks, Nokia, Carbon, Plume
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Education

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University of Victoria

Master of Business Administration - MBA, -
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The University of British Columbia

Master of Fine Arts - MFA, Intermedia/Multimedia -
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Alberta University of the Arts

Undergraduate, Painting -

Work Experience

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Plume Design, Inc

2023-01-01 - 2025-01-01

Plume Design, Inc

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Palo Alto Networks

2021-05-01 - 2022-07-01

Palo Alto Networks

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Framework

2021-01-01 - 2022-01-01

Framework

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DROP

2018-05-01 - 2020-04-01

DROP

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Plume Design, Inc

2015-09-01 - 2018-08-01

Plume Design, Inc

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Carbon

2016-05-01 - 2018-05-01

Carbon

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Microsoft

2014-03-01 - 2015-11-01

Microsoft

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Nokia

2002-10-01 - 2014-03-01

Nokia

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Meconomy

2000-01-01 - 2002-09-01

Meconomy

Skills

Mobile Applications Mobile Devices Mobile Technology Product Management Start-ups Mobile Internet Marketing Strategy Marketing Social Media Marketing Digital Marketing Innovation Strategic Brand Positioning Brand Awareness Brand Developement Brand Development Business Development Product Launch Integrated Marketing Strategy Brand Management

Summary

Marketer. Storyteller. Brand Builder. Customer Experience Champion. Product Enthusiast. Most recently Valerie was CMO at Plume, the company reinventing our relationship to connected living at home, and for small businesses. Previously, as CMO of Consumer at Palo Alto Networks, she let the marketing team developing a cybersecurity hardware subscription designed for the home user. As CMO of Drop, an enthusiast-focused consumer product company, Valerie launched the brand and built the marketing team. At 3D manufacturing startup Carbon, Valerie built and led the marketing team that launched the brand, the company's first commercial products, as well as the ground-breaking marketing partnership with adidas' Futurecraft 4D sneaker. Prior, she led marketing for North America for Microsoft Mobile Devices, owning marketing functions & brand strategy; and launched the company's first Microsoft-branded mobile devices. Previously, as Head of Marketing for Nokia North America, she relaunched the Nokia brand in the USA & Canada; ran consumer & B2B marketing; and launched 30+ products. Valerie has deep experience building & inspiring marketing teams, and marketing a portfolio of products -- combining brand strategy & product launches with 360 integrated marketing. Valerie has worked in a variety of roles including global brand at Nokia's Developer division, where she relaunched and managed global brand strategy for one of the world’s largest developer organizations, Nokia Developer. In Nokia's Corporate Strategy team, she handled software ecosystem marketing. As a Principal with Nokia Ventures, she was responsible for investments for the early stage group, Innovent. She has worked in Silicon Valley start-ups; including co-founding a venture-backed privacy software company. Valerie started her career in high tech with roles in design at Paramount Digital Entertainment and business development at Motorola. A native of Canada, Valerie holds an an MBA from the University of Victoria, an MFA in Intermedia from the University of British Columbia; and a Diploma in Painting from the Alberta College of Art.

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