Carter Hostelley
Education
Cornell Johnson Graduate School of Management
MBA, Finance 1988-01-01 - 1991-01-01
KU Leuven
MBA, International Business 1989-01-01 - 1990-01-01
University of Hawaii at Manoa
BBA, Finance 1982-01-01 - 1987-01-01Work Experience
Leadtail
Current
Leadtail
Zuberance, Inc.
2008-11-01 - 2010-09-01
Zuberance, Inc.
Topica Inc.
2000-12-01 - 2006-12-01
Topica Inc.
SmartAge
1998-02-01 - 2000-11-01
SmartAge
ZD Expos
1996-01-01 - 1998-01-01
ZD Expos
Skills
Summary
Make Social Media Work for B2B Marketers I enjoy working with CMOs and senior marketers to develop and implement social media programs to reach and engage buyers and industry influencers. That's what we've (Leadtail) worked on for leading business brands and innovative startups such as Zuora, Bill.com, ON24, A10 Networks, Exact Sciences, SugarCRM, BlueJeans, Harness, InfluxData, LeanData, and many more... Use Social Media Insights to Learn About Your Target Audience We (Leadtail) develop social insights reports to fuel your content marketing programs and help you understand your target buyers in a much deeper way. Our reports have been featured in The Wall Street Journal, Forbes, Business Insider, Entrepreneur, Adweek, Marketing Profs, CFO.com, ERE, and TalentCulture. You can learn more about B2B social marketing from our blog: http://www.leadtail.com/blog/ Find me on Twitter at: twitter.com/carterhostelley I'm a contributing author at: CMSWire: http://www.cmswire.com/author/carter-hostelley/ I've also written guest posts for: Oracle (Modern Marketing Blog), RobertHalf, SDL (InsideCXM), Kapost, NetBase, DNN, and TalentCulture My Specialties: B2B Social Media, B2B Influencer marketing, Social Advertising, Social ABM, Employee Advocacy, Social Selling, Executive Social, and Community Marketing
