Education
Brown University
BA, Chinese Language and East Asian Studies -Boston Latin School
High School, -Work Experience
Sam's Club
Current
Sam's Club
2023-01-01 - 2024-08-01
DoorDash
2021-10-01 - 2022-12-01
DoorDash
Walmart
2017-01-01 - 2021-01-01
Walmart
NerdWallet
2016-01-01 - 2017-01-01
NerdWallet
Snapfish
2004-01-01 - 2016-01-01
Snapfish
TRAVELSMITH Co.
1998-10-01 - 2001-10-01
TRAVELSMITH Co.
The Walt Disney Company
1991-10-01 - 1998-01-01
The Walt Disney Company
Skills
Summary
✦ACCELERATING CUSTOMER GROWTH & RETENTION THROUGH SMART, SCALED, DIGITAL MARKETING✦ I am a customer-centric leader who optimizes marketing investments to improve customer acquisition, engagement, and retention. I generate higher LTVs and ROIs. Throughout my career, I have applied a full portfolio of marketing functions – performance, lifecycle, product marketing, and brand – to drive exceptional results efficiently and at scale. I’m respected for my ability to adapt to the changing business landscape and adjust to different goals and strategies, and to do so with an optimism that instills confidence in internal and external stakeholders across the board. You can reach me at dreardon@gmail.com KPIs include: CPA | ROAS | Conversion lift | Incremental users | Activation | Retention | MAU | Incremental orders | Incremental revenue