David Bockian

Retired @ Retired at None

Phone Number encrypt_section

Education

Stanford University

BA, Economics -

University of California, Berkeley, Haas School of Business

MBA, Marketing -

Work Experience

None

Current

None

SugarCRM

2011-03-01 - 2014-12-01

SugarCRM

Webex

2007-08-01 - 2011-03-01

Webex

Vendio Services (was Andale, Inc.)

2005-11-01 - 2007-06-01

Vendio Services (was Andale, Inc.)

BEA Systems

2004-01-01 - 2005-01-01

BEA Systems

XO Communications

2001-01-01 - 2001-01-01

XO Communications

General Magic

1997-01-01 - 2001-01-01

General Magic

Octel Communications

1991-01-01 - 1997-01-01

Octel Communications

Skills

E-commerce Marketing Strategy Mobile Applications Management Sales Enablement SaaS Enterprise Software Go-to-market Strategy Product Marketing Product Management Marketing Automation Messaging Cloud Computing B2B Strategy Program Management Product Launch

Summary

Senior marketing professional with more than 15 years of hands-on Software as a Service (SaaS) experience with both business-to-consumer (B2C) and business-to-business (B2B) online and direct channels. Successfully marketed services including collaboration software, mobile applications, eCommerce, customer support, and consumer software applications. Specialties: + Messaging strategy and content creation + Marketing strategy development + Application evangelism + Mobile application launches (iPhone, iPad) + eCommerce buy flow design and analysis + Product and feature development + User community creation and management

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