Colin Day
Education
Goffs
, 1982-01-01 - 1987-01-01Work Experience
Oktopost
Current
Oktopost
Magnetic North Associates Ltd
Current
Magnetic North Associates Ltd
4-Xtra Technologies Ltd
2021-06-01 - 2023-12-01
4-Xtra Technologies Ltd
FIS
2015-01-01 - 2018-03-01
FIS
SunGard (acquired by FIS in Dec 2015)
2008-07-01 - 2015-01-01
SunGard (acquired by FIS in Dec 2015)
Skills
Summary
With over 35 years in MarTech and FinTech, I have built a career at the intersection of innovation, strategy, and growth. Throughout my career, including 18 years at FIS and as the founder of Magnetic North Associates, and in my role as the Managing Director of EMEA & Vice President of Business Development at Oktopost, I’ve driven go-to-market strategies, scaled global businesses, and developed high-impact partnerships. My focus has always been on aligning technology with business objectives, ensuring that every solution delivers measurable value. Passionate about the evolving role of social media in B2B, I co-authored The Social B2B Organization, a blueprint for leveraging social to drive business outcomes, build authentic engagement, and future-proof marketing strategies. I believe that the future of B2B is social. The way we connect, engage, and build trust has fundamentally shifted, and organisations that adapt will be the ones that thrive. Let’s talk about how we can drive meaningful change together.
