Debra Louison Lavoy

Founder, Reality Team @ Reality Team Founder, Reality Team at Reality Team

Phone Number encrypt_section

Education

McGill University

BSc, Comp Sci, Neurobiology 1983-01-01 - 1988-01-01

Work Experience

Reality Team

Current

Reality Team

Narrative Builders

Current

Narrative Builders

Atigro

2018-01-01 - 2020-08-01

Atigro

TEDxMidAtlantic

2015-06-01 - 2015-09-01

TEDxMidAtlantic

Jostle

2013-12-01 - 2015-06-01

Jostle

OpenText

2008-01-01 - 2013-11-01

OpenText

Product Four

2002-07-01 - 2008-01-01

Product Four

AOL

1998-12-01 - 2002-09-01

AOL

Thinking Tools

1995-01-01 - 1998-01-01

Thinking Tools

MIT, Symantec, Sybase, Thinking Tools

1988-09-01 - 1995-01-01

MIT, Symantec, Sybase, Thinking Tools

Skills

Cross-functional Team Leadership Product Management Mobile Internet Agile Project Management Product Marketing Government SaaS Enterprise Software Social Communication Market Analysis Blogging Content Management Strategic Communications Demand Generation Social Media Collaboration Entrepreneurship Marketing Web Analytics User Experience

Summary

Founder, Reality Team Reality Team pushes credible information to people who probably would not otherwise see it. The goal is to reduce the influence of disinformation and prevent otherwise healthy people from becoming confused by or indoctrinated into disinformation narratives. We developed a methodology to run randomized control tests on Instagram to gauge the effectiveness of the efforts. Read about this unique method and stunning results here: https://medium.com/@realityteam/can-instagram-ads-fight-disinformation-about-climate-and-covid-vaccines-40a0a9b6a39e

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