Eelco Nicodem

Summary

In me you’ll find a senior manager with deep experience in all roles and aspects of upstream portfolio management; business development, consulting as well as strategy, solution, marketing, sales and product management. I am recognized for the ability to develop and connect vision, business, strategic and tactical insights with financial and technical understanding. Creativity and curiosity about the meaning and purpose of innovative technology to society and business drives me. Specialties: Business development; customer value management, strategy & advice, new industry business models development, consultancy & business case development. Senior business builder at industry events and proof point / demo development. Upstream Marketing & Innovation; thought leading (business model, solution, portfolio, product innovation), vision development, end-user storytelling, market research (revenue forecasting, go-to market strategy, competitor analysis), sales approach, pre & post launch strategies, proof-of-concept demo's, blue ocean strategy, osterwalder canvas, lean innovation mgmt Downstream Marketing; developing: market (trend) analysis, value based selling argumentation & tools, sweet / sour spot modeling, multi channel marketing Product strategy & management; product lifecycle management, P&L responsible, product vision & roadmap definition, market requirement analysis, product pricing and positioning, feature and development planning. Competitor analysis and development cost negotiating Sales; value based-, SPIN selling approach and strategy, customer engagements (c-level), solution drafting, pricing & tender proposal, competitor positioning, business intelligence and sales push program management New business development and consulting is my passion. Photography taught me entrepreneurship, to look and be creative.