Erica Guerra

Summary

Brand and communications strategist always ISO organizations just beginning their go to market adventures--both for- and non-profit. Erica's branding, communications, PR, and marketing career spans almost three decades with experience at every level of contributor from in house copywriting to marketing department leadership to agency creative direction to strategic consulting. Her clients ask many things of her "marketing concierge" talents, particularly corporate communications writing (including presentations/speeches), branding brainstorming, PR/social media strategy and training, and creative project management. While her portfolio of work includes brand names such as IBM and Adobe, Erica prefers partnering with emerging, evolving, and early stage start ups andnon-profits (both directly or through creative agency engagements) on their introductions, innovations, and initial branding/awareness practices and developments.