Francois Gossieaux
Education
Harvard University
, Graduate Cultural Anthropology course 2010-01-01 -
Harvard University
CSS, Certificate of Special Studies in Management and Admistration 1987-01-01 - 1990-01-01
Ghent University
MSEE, Systems Engineering 1978-01-01 - 1984-01-01
Harvard University
, Strategic Marketing Executive Education Course - 2000-01-01
Columbia Business School
, Marketing and innovation executive education program - 1994-01-01Work Experience
Real Digital Marketing
Current
Real Digital Marketing
Human Observations
Current
Human Observations
Local Captures
Current
Local Captures
Human 1.0
Current
Human 1.0
Society for New Communications Research
Current
Society for New Communications Research
Emergence Marketing
2005-03-01 - 2016-07-01
Emergence Marketing
Social Learning and Payments, Inc. (Slap)
2014-09-01 - 2016-04-01
Social Learning and Payments, Inc. (Slap)
The Hyper-Social Organization
2010-07-01 - 2010-08-01
The Hyper-Social Organization
Beeline Labs
2007-01-01 - 2010-07-01
Beeline Labs
Corante
2005-07-01 - 2007-01-01
Corante
Skills
Summary
As many entrepreneurs, I am currently multi-tasking. I am the co-founder and President of Local Captures, a startup in the photographic space that provides unique local tour experiences. I am also the founder of Real Digital Marketing and Human Observations, two companies focused on providing small companies with digital marketing strategies. I was a partner and co-founder at Human 1.0, a research-based management consulting firm enabling companies to capitalize on the opportunities presented by the re-emergence of social customers and employees — we call this building Hyper-Social Organizations. I co-authored the award winning book The Hyper-Social Organization (McGraw-Hill, June 2010), and I am currently working on our next book, which is focused on operationalizing culture. I am also a senior fellow and board member with the Society for New Communications Research. I am a frequent keynote speaker at major industry events and vendor customer conferences - you can see a video of a keynote here (http://slidesha.re/ztuYph). I have also guest lectured on collaboration, innovation, and Hyper-Social Organizations at MIT, Carnegie Mellon University, Brandeis University, University of Baltimore and York University. Specialties: Marketing and innovation business strategy + tactics - including: branding, positioning, direct marketing, marketing innovation, events, product management, public relations, innovation management, product marketing, industry marketing, etc. Community development and management - build and maintain business communities in support of marketing, customer service, innovation and product development. Social media strategy & planning Employee and Consumer Culture and its impact on strategy
