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Frances Y.

Frances Y.

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Principal Manager Design Operations @ Coforma Full Stack Design Craft, Mgmt and Leadership + DesignOps + Prosci Certified Change Practitioner + Org Design + Knowledge Mgmt + Community Catalyst
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Education

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University of North Texas

BFA, Communication Design 1996-01-01 - 2001-01-01
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Yale School of Management

Executive Certificate, Business Leadership 2018-01-01 - 2018-01-01
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AIGA + IBM F.ACT Summit

Facilitation Activation in IBM Design Thinking, 2017-01-01 - 2017-01-01
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D Academy

, Leadership 2012-01-01 - 2013-01-01

Work Experience

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Coforma

Current

Coforma

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Humans of Public Service

Current

Humans of Public Service

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Rosenfeld Media

Current

Rosenfeld Media

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DesignOps Assembly

Current

DesignOps Assembly

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AIA Dallas: Columns Magazine

2016-10-01 - 2024-01-01

AIA Dallas: Columns Magazine

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AIGA Design

2017-03-01 - 2023-11-01

AIGA Design

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projekt202

2018-09-01 - 2022-01-01

projekt202

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Imaginuity

2014-10-01 - 2018-09-01

Imaginuity

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University of North Texas

2012-01-01 - 2015-12-01

University of North Texas

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MasonBaronet, Inc.

2011-05-01 - 2014-09-01

MasonBaronet, Inc.

Skills

DesignOps Employee Experience Program Management Cross-functional Collaborations Department Budgeting Procurement Resourcing People Development Staffing Plans Resource Allocation Delegation Print Publication Design Publishing Management Design Objectives and Key Results (OKRs) Facilitation Creative Direction Consulting User Experience Art Direction

Summary

I'm a design and organizational operations leader, writer and facilitator who empowers and champions people to succeed beyond their own expectations. I am energized by making the joy of accomplishment more accessible and equitable, so those in the communities I'm privileged to serve can find and share their own inspiration to drive positive change in the world around them. Since 2001, I have led projects and programs from initial briefing to launch day and beyond, with direct responsibility for day-to-day management of strategy, concept and execution, accentuated with an overarching focus on the growth, professional development and well-being of the team members I am dedicated to serve. To me, design is about action. Great design is a culmination of strategy, creativity, empathy, execution, experience, iteration and innovation. It must benefit people, whether it be a product feature, a community experience or strategizing solutions to an organization's systemic issues. My range of expertise spans the areas of craft, leadership and operations. I have won awards for branding, advertising, copywriting, strategy, video, illustration, digital and environmental, experience design and enterprise software. In the leadership realm, I'm recognized for design operations, project planning + management, career development and goal-setting, cross-functional communication + collaboration, training leaders, ensuring craft consistency + excellence, mentorship + coaching, as well as non-profit management, visioning + strategy. // PORTFOLIOS : Leadership + Operations Experience — https://www.leadteachempower.design — DesignOps + agency + enterprise software + consulting + community leadership Call-to-Action Portfolio — http://moreactionthanartifact.design — Volunteer work + community activism + speaking Art + Creative Direction Portfolio — http://francesyllana.design — Traditional creative + art direction + graphic design + copy — formerly francesyllana.com // FEATURES + AWARDS HIGHLIGHTS : Print, Graphis, Communication Arts, Black Book AR100, Creativity34, UnderConsideration, The Dieline, GOOD Magazine, 99U, Type Directors Club

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