Gaita Marie Mompoint

Summary

I am a Strategic Digital Marketing Technology Executive passionate about delivering an innovative, world-class customer journey. With my diverse experience, I have a proven track record of transforming marketing organizations to become leaders in real-time, data driven personalized marketing. Solid expertise in the newest modern marketing technologies, I drive and oversee the strategic investment of building a multimillion award winning technology stack which supports business growth. Excellent at building solid high performing teams, collaborative relationships with Executive Leadership, Sales, IT Partners and Business Stakeholders. I am excellent at influencing and driving alignment with cross-functional organizations. Effective at operating as a team of one to successfully creating, leading and inspiring teams to up-level business performance and propel organizations forward in achieving measurable strategic goals and growth objectives. Well-versed in data privacy regulations (GDPR,CCPA,CASL) and security. Proven high performer who is rewarded and known for achievements in driving innovation in digital strategies, demand generation, business processes and operational efficiencies. Areas of Expertise • Marketing Strategy • Building strong teams • Marketing Analytics & Reporting - Tableau, Qlikview, Omniture • Lead Management Strategy • Digital Marketing Transformation –Technology Implementation • Business Process Transformation & Marketing Operations • Budget Management & Planning • Agile / Project Management • Salesforce, Microsoft Dynamics, Eloqua, Marketo • Episerver-CMS, Medallia, APRIMO, Wedia • Web Optimization Strategy, Social, SEO, AB Experimentation • Digital Marketing Personalization & Acquisition Campaigns • Contact Management &Data Strategy • Vendor & Agency Management