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Glyn Atwal

Glyn Atwal

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Associate Professor @ Associate Professor at Burgundy School of Business, France
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Education

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ESB Business School, Reutlingen University

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Middlesex University

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Work Experience

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Burgundy School of Business, France

Current

Burgundy School of Business, France

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Rennes School of Business

2004-09-01 - 2011-10-01

Rennes School of Business

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Publicis Frankfurt

1999-01-01 - 2001-04-01

Publicis Frankfurt

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Young & Rubicam

1996-04-01 - 1998-12-01

Young & Rubicam

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Saatchi & Saatchi, Frankfurt

1993-08-01 - 1996-03-01

Saatchi & Saatchi, Frankfurt

Skills

Marketing Strategy French Marketing Communications International Marketing English Business Strategy Higher Education Marketing German Lecturing Marketing Research Research Public Speaking Luxury Brand Management Luxury Marketing Emerging Markets Luxury Goods

Summary

Glyn Atwal is Associate Professor of Marketing at Burgundy School of Business, an international Graduate School of the French network of Grandes Ecoles. His teaching, research, and consultancy expertise focuses on marketing and strategy within the affluent and luxury space. He has presented at leading universities worldwide, including Harvard Business School, and is co-author of Luxury Brands in China and India (Palgrave Macmillan). Glyn is a regular contributor to Luxury Daily and Jing Daily. Prior to academia, Glyn worked in industry for Saatchi & Saatchi, Young & Rubicam, and Publicis. Specialties: Emerging Markets, Luxury Marketing

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