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Greg Serandos

Greg Serandos

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Co-Founder @ African Academy of AI Co-Founder African Academy of AI | Henley Business School, GIBS, UCT, AI Lecturer | Author: Harnessing the Power of AI in Africa & Messaging for Startups
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Education

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GIBS Business School (Gordon Institute of Business Science)

MBA, Strategy & Economics 2010-01-01 - 2011-01-01
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Saint Mary's College of California

Business Degree, Marketing, Finance & Economics 1984-01-01 - 1989-01-01

Work Experience

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African Academy of AI

Current

African Academy of AI

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Henley Business School - Africa

Current

Henley Business School - Africa

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GIBS Business School (Gordon Institute of Business Science)

Current

GIBS Business School (Gordon Institute of Business Science)

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Sausalito Digital Marketing

2014-01-01 - 2022-11-01

Sausalito Digital Marketing

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ComUnity

2017-04-01 - 2019-04-01

ComUnity

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Wave Telecoms

2008-08-01 - 2014-08-01

Wave Telecoms

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Andromeda Consulting

2002-12-01 - 2007-08-01

Andromeda Consulting

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AT&T

1997-04-01 - 2002-04-01

AT&T

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Young & Rubicam

1992-01-01 - 1997-01-01

Young & Rubicam

Skills

Higher Education University Lecturing African Markets Artificial Intelligence (AI) International Development Startup Marketing FinTech International Marketing Digital Marketing Agencies Strategy Marketing Strategy Go-to-market Strategy Management Consulting Entrepreneurship Marketing Product Marketing B2B Marketing Corporate Communications Start-ups Digital Marketing

Summary

Greg is a leader in responsible AI, focusing on leadership, strategy, and opportunities. He is the Co-Founder & CEO of the African Academy of AI, a firm that helps organizations integrate AI into their strategy, operations, and products. This integration drives competitive advantage and future-proofs businesses. He is a lecturer at Henley Business School, UCT, and the Gordon Institute of Business Science (GIBS), preparing executives and future leaders with vital expertise in a rapidly changing working world. His professional background includes roles at Young & Rubicam Advertising in Tokyo, Japan and SBC Communications (now AT&T) in the United States. During his time at SBC, he was seconded to Telkom South Africa, where he spearheaded market and channel expansion efforts, run the consumer prepaid business, and played a pivotal role in preparing Telkom SA for its IPO. Greg is a sought-after public speaker, having delivered over 40 keynotes at conferences and company events over the last year around the country. He is also running the AI Strategy Conference at Leaderex in September 2025. Greg's dedication lies in propelling Africa into the AI era, boosting competitiveness and fostering job growth through innovation. He has significant global experience of five years in Tokyo and 15 in South Africa, and currently divides his time between Johannesburg and Cape Town. He holds an MBA in International Business and Economics from GIBS.

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