Heike Rapp

Experience Design Director @ NewDealDesign Designerly type

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Education

California College of the Arts

dMBA, Design Strategy 2008-01-01 - 2010-01-01

University of Illinois Urbana-Champaign

BFA, Industrial Design -

Work Experience

NewDealDesign

Current

NewDealDesign

CrowdSmart.ai

Current

CrowdSmart.ai

Planet

2022-01-01 - 2023-10-01

Planet

Collibra

2020-08-01 - 2022-01-01

Collibra

SAP

2018-06-01 - 2020-02-01

SAP

Autodesk

2012-01-01 - 2018-05-01

Autodesk

Old Navy

1998-10-01 - 2011-12-01

Old Navy

Skills

Rapid Prototyping User Research Figma (Software) Artificial Intelligence (AI) Product Design Customer Journey Mapping Brand Strategy Wireframing Design Prototyping Executive Management Creative Strategy Design Strategy Marketing Strategy Creative Direction Brand Development Branding & Identity Brand Architecture Concept Development Corporate Identity

Summary

Design exec who knows how humanity-centered design enables technology to benefit people and the planet, including value creation for business and stakeholders without a voice. Speaker on topics ranging from the future of design, to the art and science of storytelling, to the power of brands. Inspirational leader of high-performing teams that design engaging experiences, products, services in new or emerging fields. Maker of things. Specialties: Design leadership, Design thinking, but more importantly Design Doing, UX/UI, User Research, Content Strategy, Design Ops, Brand Strategy, Design Strategy, Product design, Innovation, Customer Experience, AI, ML , Marketing Strategy, Experience design, Building great design teams

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