Education
Seattle University
Master of Business Administration - MBA, 2021-09-01 - 2023-05-01University of California, Berkeley, Haas School of Business
Certification, Data strategy 2024-10-01 - 2024-12-01University of Washington
BA, Communications - 2003-01-01Solutions IQ
Certification, Agile -Work Experience
Banfield Pet Hospital
Current
Banfield Pet Hospital
HGS
2019-03-01 - 2020-05-01
HGS
City of Hope
2014-06-01 - 2019-03-01
City of Hope
Virginia Mason Franciscan Health
2004-09-01 - 2014-05-01
Virginia Mason Franciscan Health
MarketFitz
2001-04-01 - 2004-09-01
MarketFitz
FCG Doghouse
2000-09-01 - 2001-03-01
FCG Doghouse
Kindred Communications
2000-02-01 - 2000-08-01
Kindred Communications
King County Library System
1995-01-01 - 2000-01-01
King County Library System
Skills
Summary
Innovative marketing/technology leader with 20+ years of demonstrated success leveraging state-of-the-art digital tools, channels, and strategies to generate breakthrough levels of customer acquisition, engagement, and retention for a diverse range of business types — both in the U.S. and internationally. Recognized throughout career for the ability to establish a crystal-clear digital vision and develop the teams, processes, and procedures needed to bring it to life. Able to draw upon background as a past web developer to expertly navigate the nexus of IT, engineering, and marketing and ensure digital strategy is aligned with strategic corporate objectives and brand standards. Passionate about developing engaging online content and creative campaign themes to connect people to brands and drive high levels of traffic, sales, and customer retention—including subscriptions for recurring revenue offerings in competitive market sectors.