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Jim Russell

Jim Russell

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Strategic Advisor @ Founder, Osono Group / Strategic Advisor at OUR&D
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Education

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University of Wisconsin-Madison

B.S>, Computer Science, Psychology 1984-01-01 - 1989-01-01

Work Experience

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OUR&D

Current

OUR&D

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Dognition.com

2012-01-01 - 2017-09-01

Dognition.com

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McKinney

2003-11-01 - 2016-05-01

McKinney

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wuhu

2012-01-01 - 2014-02-01

wuhu

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Circle.com

2000-06-01 - 2003-09-01

Circle.com

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Carabiner Communications

1998-01-01 - 2000-01-01

Carabiner Communications

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Accenture

1989-02-01 - 1997-10-01

Accenture

Skills

Interactive Marketing Digital Strategy Digital Media Integrated Marketing Digital Marketing Mobile Marketing Online Advertising Advertising Strategy Social Media Marketing Marketing Strategy Social Media Marketing Communications New Media Information Architecture Email Marketing Jingles Dance Innovation Search Engine Marketing (SEM)

Summary

I have been privileged to work with brands such as Audi, Intel, MINI, Qwest, Travelocity, and Virgin. I’ve learned how to lead project and client focused teams and agency organizations. And I’ve mastered skills, such as marketing strategy (with an emphasis on digital), strategic selling, planning, creative direction, organizational design, UX and UI, innovation planning, and workshop facilitation. All by creating things that have been unprecedented and effective. Things like: - An agency innovation program that netted multiple Effies, Lions, and recognition from the New York Times. - A concise and persuasive demo that landed the next round of funding for a startup. - A direct digital strategy that reduced cost per sale by 70% and doubled conversion rates - A CRM program that caused advocates of the brand to spontaneously hug me when they hear I am behind one of the favorite parts of their inbox rituals. I am now using my talents both as a freelancer to help brands be more effective and successful. And I am establishing a non-profit that may just help us thump climate change. It's a good time to be working.

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