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Janet Smalley

Janet Smalley

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Co-Founder and Board Member @ Retired senior marketing research and strategy executive and current-day philanthropist and volunteer.
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Education

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Penn State University

Masters of Science; Bachelor of Science, Marketing (M.S.); Hotel/Restaurant Management (B.S.) 1980-01-01 - 1986-01-01
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Johnsonburg Area H.S.

, -

Work Experience

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დაეხმარე & გაახარე || Help 4 Happiness

2023-01-01 - 2024-12-01

დაეხმარე & გაახარე || Help 4 Happiness

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Technovation Girls Sakartvelo

2021-09-01 - 2023-08-01

Technovation Girls Sakartvelo

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Janet L. Smalley Consulting

2016-04-01 - 2023-04-01

Janet L. Smalley Consulting

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Marriott International

1999-11-01 - 2016-03-01

Marriott International

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Manor AG

1993-11-01 - 1998-09-01

Manor AG

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HCR ManorCare

1993-01-01 - 1998-01-01

HCR ManorCare

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HCR ManorCare

1993-01-01 - 1998-01-01

HCR ManorCare

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Hechinger Company

1990-06-01 - 1992-09-01

Hechinger Company

Skills

Project Planning Project Management Positioning Strategy Competitive Analysis Marketing Research Segmentation New Business Development Management Product Development Leadership CRM Strategic Partnerships Marketing Strategy Brand Development Strategic Planning Budgets Customer Insight Brand Architecture Market Research

Summary

Retired senior marketing research and strategy business executive and current-day philanthropist and volunteer. • Well-honed skills in needs assessment, project/process/vendor management, global qualitative and quantitative research, brand positioning and equity, target market identification, new product development and innovation in the hospitality, retail, and healthcare sectors. Specialties: strategy, branding, positioning, brand equity, new product development/refinement and concept testing, segmentation, global research. • Experienced leading teams (direct reports, project teams, volunteer teams), managing budgets and preparing proposals and requests for proposal. • Compelling written and oral communicator. Strong relationship and consensus builder. • Volunteer co-led a chapter of an international program designed to develop entrepreneurial and technology skills among teenaged girls; past volunteer experience with nonprofits addressing issues related to refugees, sexual assault, reproductive rights, and domestic abuse. • Co-founder and board member of NGO that provided humanitarian, education, and training resources to Georgian and refugee families, youth, and women living in the country of Georgia.

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