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Jason Demeny

Jason Demeny

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Product Marketing @ Crusoe Head of Product Marketing | GTM | Climate Tech | AI | SaaS
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Education

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UW Foster School of Business

MBA, High–tech Marketing, E-Business, and Entrepreneurship -
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University of Wisconsin-Madison

BA, Economics, East Asian Studies (Chinese) -

Work Experience

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Crusoe

Current

Crusoe

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Yellow Drake Consulting

Current

Yellow Drake Consulting

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Climate Vine

Current

Climate Vine

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Patch

2021-11-01 - 2023-02-01

Patch

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ODF

2021-03-01 - 2021-11-01

ODF

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Qualtrics

2018-11-01 - 2020-09-01

Qualtrics

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Microsoft

2016-06-01 - 2018-11-01

Microsoft

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Apptio, an IBM Company

2010-11-01 - 2016-06-01

Apptio, an IBM Company

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Microsoft

2001-12-01 - 2010-11-01

Microsoft

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Ensemble Networks

2001-01-01 - 2001-12-01

Ensemble Networks

Skills

Business Relationship Management Performance Management Leadership Decision-Making Sales Strategy Business-to-Business (B2B) Relationship Development Team Management New Markets Building Performance Business Case Preparation Sustainability Environmental Sustainability Carbon Sequestration Carbon Capture Carbon Emissions Forest Carbon Carbon Trading Carbon Credits Carbon Neutral

Summary

An experienced product marketing, GTM and operations leader who has helped climate and tech companies to both establish market fit and to scale beyond $100M. I have spent the last 2 decades helping B2B climate and tech companies of all sizes – Microsoft, Apptio, Qualtrics and Patch.io. Leveraging data and objective analysis, I translate complex challenges and opportunities into clear solutions that deliver the most value for customers and partners. I am an experienced builder and leader of high-impact teams that have scaled revenue beyond $100M. And I help companies to differentiate their products through clear product positioning, campaign messaging, and executing impactful go-to-market programs supported by transformative sales enablement. I am an outdoor enthusiast dedicated to leaving a planet for future generations so they can be the same.

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