John David (J.D.) L.

Summary

Product leader delivering 10 (0 to 1) financial services (insurance, benefits, annuities, platform) and healthcare products (using both Agile and Waterfall methodologies) in last 15 years, as well as supported with marketing that resulted in products generating sales between $5M to $1B+ annually. J.D.'s analysis and understanding of markets and customers' needs has repeatedly led to growing both sales and profits while having P&L responsibilities. Possess unique and proven ability to successfully develop and market technical and non-technical products for Fortune 500 Companies. Side note, USAA was an early, pre-IPO, investor in Coinbase, this sparked my interest and ultimately investment in blockchain and cryptocurrency. Specialties = About J.D. Livingston Co-named in 3 patent filings (2013 - 2017) = Continuously looking to innovate Developed and marketed products for variety of industries = Enjoy learning; transferable skills User Center Design, Customer Experience Design (UX/CX) = Methodologies to best enable shoppers/buyers Billion-dollar ($1 billion+/year) product P&L = Perspective of responsibility Led teams in size from 5 to 15 (direct) = Leader of small teams Led teams in size from 5 to 50 (matrix; cross-functional) = Highly collaborative Account management/sales = One of my favorites: learning from customers and helping them AIPMM Certified Product Manager (CPM) = Credential for Product Managers Strategic planning, forecasting = Helps to quantify goals for business and product Agency, campaign, brand development, VOC, VOS = Alliances to market and sell product Research (qualitative, quantitative) = the strategic tools I've used as a Product Manager Slack, Jira, Cvent, ReadyTalk, HootSuite, HubSpot, Microsoft Teams, Salesforce, Dynamics, Business Objects, Verint, Tableau, Cognos, Excel, Figma, Firebase = tools (passion for data and analysis) Marketing tools facilitating tactical = Workfront, iMeet, Seismic, Hootsuite, HubSpot Funnel & Channel management, Demand Generation, Digital Optimization = Sales analysis and tracking Requirements development, Agile development (leader of scrum teams) = Backstage work to build and deliver the best products Aflac, Cintas, Southwire, KaVo Kerr = Understand & working with small and midsize businesses (SMB). Aflac products were primarily sold to businesses with less than 50 employees via payroll deduction.