Jennifer McDonnell
Education
University of Southern California
Master of Science in Education - MSEd, Instructional Design & Technology -
UC Santa Barbara
Bachelor of Arts - BA, Communication -Work Experience
IPSY
Current
IPSY
Kin Community
2008-01-01 - 2016-01-01
Kin Community
Yahoo
2005-01-01 - 2008-01-01
Yahoo
UCLA
2003-01-01 - 2005-01-01
UCLA
Starlight Children's Foundation
2001-01-01 - 2003-01-01
Starlight Children's Foundation
Quisic
1999-01-01 - 2001-01-01
Quisic
Skills
Summary
As SVP of Brand & Marketing at IPSY, I’ve been deeply involved in shaping our brand and member experience, ensuring our strategies resonate with both our loyal community and the next generation of beauty fans. I’ve led cross-functional teams through successful M&A integrations, major program launches, and transformational initiatives that position us for long-term growth. What drives me is the opportunity to connect people and ideas, creating something greater than the sum of its parts. I believe in building strong, collaborative teams that strive for excellence. My leadership style is all about inspiring action and fostering a culture of innovation, where everyone feels valued and energized. Whether it’s leading high-performing teams, shaping brand strategies, or driving major organizational changes, I’m committed to creating environments where creativity thrives and people are inspired to do their best work. Areas of expertise: Brand & Digital Strategy | Strategic Leadership | Cross-Functional Collaboration | Team Building & Development | Culture Development | Digital Content Strategy | Social & Influencer Marketing | Brand Operations
