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John Chaconas, MBA

John Chaconas, MBA

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@ Product Marketing. Strategic Marketing. Marketing Communications. Brand Builder. Team Builder.
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Education

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Washington & Jefferson College

BA, Psychology -
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Hood College

MBA, Marketing -

Work Experience

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Entrust

2022-09-01 - 2024-04-01

Entrust

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Airlines Reporting Corporation (ARC)

2018-01-01 - 2022-09-01

Airlines Reporting Corporation (ARC)

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Monster Government Solutions

2011-01-01 - 2017-01-01

Monster Government Solutions

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Highspring (Formerly MorganFranklin Consulting)

2010-01-01 - 2011-01-01

Highspring (Formerly MorganFranklin Consulting)

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CA Technologies

2007-01-01 - 2010-01-01

CA Technologies

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Blue Ridge Networks, Inc.

2004-01-01 - 2007-01-01

Blue Ridge Networks, Inc.

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Visual Mining

1999-01-01 - 2003-01-01

Visual Mining

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Newbridge Networks

1993-01-01 - 1999-01-01

Newbridge Networks

Skills

Marketing Strategy Marketing Communications Lead Generation Strategy Integrated Marketing Strategic Partnerships Marketing Strategic Planning Start-ups Leadership Project Management E-commerce Social Media Marketing New Business Development SEO Consulting Social Networking Salesforce.com Advertising Public Relations

Summary

I balance an analytical approach with a creative drive and spirit. The results are executable marketing programs that are rooted in business goals, involve stakeholders, and get results. I am… • A skilled marketing strategist able to translate ambiguity into executable plans • Resourceful • Adaptable • Efficient • Accountable • Respectful • Collaborative I think… • No task is too big or too small • I can accomplish things that have never been done before • First impressions of an organization / product / solution are huge • The easier you make it for people to understand the value in what you sell, the better off you are Where I Excel: Strategic Marketing • Product Marketing • Integrated Marketing Communications • Branding • Positioning • Messaging • Sales Enablement • Market Research • Thought Leadership • Social Media • Lead Generation • Demand Generation • Public Relations (PR) • Leadership, Coaching, and Mentoring • Budget Management • Digital & Content Marketing • Channel Marketing • Project Management • Marketing Automation • CRM • Events • Marketing Collateral • Reporting • Competitive Analysis

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