Education
San José State University
Bachelor's degree, International Business -Work Experience
FUGU Marketing Solutions
Current
FUGU Marketing Solutions
Imply
2021-06-01 - 2022-01-01
Imply
Western Digital
2012-07-01 - 2020-01-01
Western Digital
Proofpoint
2009-03-01 - 2012-04-01
Proofpoint
Marvell Technology
2008-01-01 - 2009-03-01
Marvell Technology
3Leaf Systems-Virtualization (Acquired by Huawei)
2007-06-01 - 2007-11-01
3Leaf Systems-Virtualization (Acquired by Huawei)
NeoPath Networks-Virtualization (Acquired by Cisco)
2006-06-01 - 2007-04-01
NeoPath Networks-Virtualization (Acquired by Cisco)
Formerly PortAuthority Technologies (Acquired by Websense)
2005-08-01 - 2006-06-01
Formerly PortAuthority Technologies (Acquired by Websense)
Skills
Summary
Marketing executive building the brand voice and positioning for Fortune 200 and pre-IPO technology companies. I have a passion for creating and evangelizing a compelling corporate narrative and developing brand awareness, both externally and internally, and globally across multiple industries and communications channels. Brand = Awareness = Culture. I partner closely with the C-suite, sales, product marketing, external vendors and HR, to develop high impact strategic messaging and direction that engages both internal audiences and our valued employee base. I have effectively defined and executed go-to-market strategies, content and digital strategy, integrated marketing processes, product launches, revenue-generating demand generation campaigns and experiential brand and thought leadership events. I have led global teams in all aspects of corporate marketing including ABM campaigns, public relations, customer relations, creative services/branding and website development. Corporate Marketing and Brand Expertise: • Results-oriented customer acquisition programs • Corporate positioning and messaging framework • Brand and digital strategy including website and social media • Public and Analyst relations/field marketing for global regions • Employee brand engagement (brand culture) • Leadership and team development