Education
California State University, Fresno
BA, Journalism 1994-01-01 - 1998-01-01Work Experience
Vitalant
Current
Vitalant
Blood Centers of the Pacific
2017-03-01 - 2019-03-01
Blood Centers of the Pacific
Media General
2006-02-01 - 2016-02-01
Media General
Red Bull
2011-01-01 - 2011-09-01
Red Bull
Young Broadcasting
2003-02-01 - 2006-02-01
Young Broadcasting
Chronicle Broadcasting/KRON4-TV
1998-08-01 - 2003-08-01
Chronicle Broadcasting/KRON4-TV
Granite Broadcasting/KSEE24-TV
1996-08-01 - 1998-08-01
Granite Broadcasting/KSEE24-TV
KSEE-TV 24
1995-07-01 - 1996-08-01
KSEE-TV 24
Henry Broadcasting Co, KMJ Radio
1993-01-01 - 1995-06-01
Henry Broadcasting Co, KMJ Radio
KFIG Radio
1990-01-01 - 1995-01-01
KFIG Radio
Skills
Summary
Award-winning Digital Media Executive with 20 years of strategic brand, product and marketing experience. Track Record of achieving exceptional results in driving reach, revenue and engagement. Proven ability to turn research and data findings into meaningful product launches and content development. Expertise in social content and influencer marketing strategies. Able to effectively lead and inspire creative and innovative teams. Strong communication and public-speaking skills People don't just consume media, they are a part of it, engaged with it. I lead that engagement by choreographing the conversation between media and users. Specialties: Idea generator, conversationalist, script creation, directing, non-linear editing, brand graphic creation and leadership, branding and identity, storyboarding, casting, copywriting, client relations http://www.kevinyadler.com/