Larry Schwartz

Summary

Larry Schwartz is a partner in Spiras, an advisory of expert Fractional CRO resources and strategy, infused with data driven decisioning, which drive transformative growth and market leadership. In this role, Larry blends his extensive C-suite experience leading innovation and growth for media, digital and high-growth technology companies. He was the Chief Revenue Officer for OTTera, a SaaS company, were he was responsible for leading commercial strategy, strategic partnerships, and customer-centric operations such as sales, marketing, and services. During his tenure the company experienced record-breaking SaaS licensing, growing by 300%. Larry also expanded Company’s revenue streams into data and analytics, creating multi-tiered product offering addressing and surpassing competitive positions in the market, a key component of new client wins. Before joining OTTera, Larry served as General Manager - Digital for Anthem Sports & Entertainment. There, he steered the company’s digital expansion into new markets and products, leveraging OTTera’s offering as a key part of an enterprise digital platform and strategy that quickly became the company’s largest scaling growth contributor to the P&L. Prior to Anthem, Larry built a track record of leading fast-growth digital solutions, including as SVP, Business Development for Bambu, an AI-optimized software platform, he converted on-the-ground market intelligence into new products and services for both SoCs and consumer electronics; President of Constrata, a media distribution platform and advisory company; and President of a Highland Capital/Bain Capital-backed startup digital business, Wordwave. His deep media expertise began in high-profile sales, operations, and advertising roles for blue-chip companies such as Bloomberg LP, NBC, and ESPN/Walt Disney. Areas of expertise include: Cross Functional Leadership: Strategy | Product Management | Sales | Business Development | Marketing | Operations | Finance | Fundraising/Investor Relations | Strategic Partnerships | Data Analytics | Transformation / Six Sigma | P&L | Inclusive Hiring & Management Technology: SaaS | Artificial Intelligence | Media | Gaming | Web | OTT | IoT | Audio | Voice | Mobile | VOD | IPTV | Hardware | Software | CRM | Business Applications Product Lifecycle: Intelligence / Insights | Design / Concept | Development | Post Production | Distribution & Digital Supply Chain | Product Marketing | GTM | Revenue Generation | Scale