Luisa Mazinter
Education
Gordon Institute of Business Science
MBA, 2004-01-01 - 2005-01-01
University of Cape Town
BA, English 1984-01-01 - 1986-01-01Work Experience
Mesh.trade
Current
Mesh.trade
42Markets Group
Current
42Markets Group
MMA South Africa
Current
MMA South Africa
CubeSquare Advisory
2020-01-01 - 2020-08-01
CubeSquare Advisory
Direct Marketing Association India (DMAi)
2012-01-01 - 2020-01-01
Direct Marketing Association India (DMAi)
TymeBank
2017-10-01 - 2019-11-01
TymeBank
GIBS Business School (Gordon Institute of Business Science)
2009-01-01 - 2018-05-01
GIBS Business School (Gordon Institute of Business Science)
CUBE [ON THE SQUARE] Pty Ltd
1998-10-01 - 2018-05-01
CUBE [ON THE SQUARE] Pty Ltd
This is MH
2014-11-01 - 2017-07-01
This is MH
theMarketingSite.com
1999-11-01 - 2017-04-01
theMarketingSite.com
Skills
Summary
Luisa Mazinter is a seasoned growth leader with nearly three decades of experience driving revenue, partnerships, and brand excellence across financial services, telecommunications and technology sectors. As Chief Growth Officer at Mesh.trade, she spearheads strategies for customer and partner acquisition, retention, and value management, positioning the platform at the forefront of tokenised capital markets innovation. Previously, as Chief Marketing Officer of TymeBank, Luisa conceived and launched a challenger banking brand that set a global record by acquiring one million customers in its first nine months through a series of award winning campaigns. Her academic tenure as adjunct faculty at the Gordon Institute of Business Science spanned a decade, designing and delivering MBA core, elective and executive education programs in marketing, digital strategy, customer centricity and innovation. She also co-authored four case studies published in leading international journals and via the North American Case Writers Association. Luisa holds leadership roles across industry bodies, serving as Chair Emeritus of the MMA SA, Executive Chair of the Smarties Awards for Sub Saharan Africa, and member of the MEA Future of Marketing CMO Board. A strategic and creative thinker, she is known for transformational leadership, a passion for tackling complex challenges and raising the bar for excellence.
