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Marina Greenwood

Marina Greenwood

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Principal @ Principal & Founder, Activa PR
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Education

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San Diego State University

BA, Journalism -

Work Experience

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Activa PR

Current

Activa PR

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UpStart Communications, a Fleishman-Hillard company

1999-04-01 - 2000-05-01

UpStart Communications, a Fleishman-Hillard company

Skills

Customer Reference Media Relations Media Studies Public Relations Project Management Analyst Relations Social Media PR Strategy Corporate Communications Messaging Strategic Communications Strategic Planning Storytelling Internal Communications Interviews Press Releases Publications Thought Leadership Crisis Communications Management

Summary

PR strategist with over two decades of experience spanning broadcast journalism and public relations. This combination contributes to savvy media relations and skilled interviewing techniques for cultivating messages that consistently drive headlines for our clients. I started Activa PR to provide results-driven public relations that would maximize companies' sales and marketing dollars. Since starting Activa, I have provided services to companies in the enterprise technology (cybersecurity, digital health, martech, legaltech and more), healthcare, financial services and management consultant spaces. Over the years, Activa PR clients have been featured in leading business, technology and vertical publications, including the Wall Street Journal, Investor's Business Daily, U.S. News and World Report, USA Today, Newsweek, CNBC PowerLunch, KQED-FM, The Boston Globe, The Washington Post, San Francisco Chronicle, InformationWeek, Computerworld, CNET, eWeek, InteractiveWeek, InfoWorld, Information Security Magazine, Network World, and many others. Specialties include: Messaging/Positioning, media relations, customer reference programs, content strategy and development, spokesperson relations, media training, press release/case study writing, analyst relations. We know how to capture and tell your story in a way that will pique interest and drive demand.

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