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mark canon

mark canon

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Managing Partner @ Managing Partner @ Specialist Consultancy | Strategic Product Marketing, Technology
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Education

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University of North Carolina at Chapel Hill

, American History 1971-01-01 - 1974-01-01
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Cranbrook

, 1967-01-01 - 1970-01-01

Work Experience

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Positive Friction

Current

Positive Friction

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Boomtime

2018-06-01 - 2020-07-01

Boomtime

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boomtime

2012-12-01 - 2018-07-01

boomtime

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Hibu

2008-06-01 - 2012-08-01

Hibu

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Autobytel

2006-07-01 - 2008-07-01

Autobytel

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AOL

2004-07-01 - 2006-07-01

AOL

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switchboard.com

1996-02-01 - 2004-10-01

switchboard.com

Skills

Team Leadership Mobile Internet Internet strategy development Product Development Product Marketing New Business Development Creative Direction Media Planning Market Analysis Digital Strategy SEM Digital Marketing Start-ups Lead Generation Online Marketing Management Online Advertising New Media Mobile Devices SEO

Summary

I'm a product guy. I've spent the better part of three decades creating internet products and building companies to sell them. I've run everything from bootstrap start-ups to public companies with thousands of employees and am fortunate to have had a fun doing it. These days I spend most of my time working with developers, start-ups, and established companies to refine their product market fit and create effective GTM strategies, with a particular focus on applying AI to ad-tech.

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