Mary Benek

Summary

Technology Marketing Interim Executive | Consultant | Advisor ►►► mary (at) marybenek.com ◄◄◄ Invitations to Connect Welcome, BUT, please do not connect with me to sell me something. LION – LinkedIn Open Networker To brainstorm or collaborate, connect at mary@marybenek.com Marketing executive, consultant, advisor specializing in optimized market entry & expansion. I excel at strategy/execution, creating a vision with a disciplined understanding of the customer, the problem, competitive alternatives to hit the sweet spot of the market, and drive growth. I am passionate about effective messaging and positioning, improving processes, and achieving results through effective use of resources and execution management. Experienced in building and leading teams and working cross-functionally to ensure alignment, market leadership to achieve goals. Background: Executive management, Marketing leadership, and sales excellence, in technology B2B and B2C, enterprise software, systems, communications, infrastructure, and services. Classical consumer product management foundation. Technology hardware, software, systems business solutions. Verticals include Enterprise ERP, business software solutions. Verticals include Bio-Pharma, Life Science, CPG, Chemicals, Manufacturing, Materials, Semiconductors, Energy, Aerospace & Defense, Financial Services, Academic. Five years with Gartner Client Consulting in a broad range of markets and technologies: Enterprise, SaaS, BI, analytics, reporting, MES, ERP, platform technologies, data integration, server technologies, wide/local area networking, IT, communications infrastructure. Strong solutions selling in both direct and channels. Large, medium, startup company experience. Market launch | expansion | scale. Go-to-market strategy & mgmt | sales enablement | market opportunity, competitive analysis | market entry, expansion | lead generation, sales effectiveness | strategic planning & facilitation | PR/AR | Turn around/re-launch