Matthias ("Ty") Beckmann

Summary

Experienced strategic marketing professional and content strategist with extensive experience in evangelizing new ideas and positioning products and companies for growth in B2B and B2C markets. (Read on to learn about my choice of background image.) Contact: matthiasbeckmann@gmail.com Acquired an exceptionally broad marketing skill set from working in startups and F500 companies, often with global responsibilities. Successfully positioned firms in highly competitive environments including on Wall Street and in Silicon Valley. Deep technology and finance industry knowledge. Strategic thinker. Strong writer. Problem solver. Core competencies: • Digital marketing • Content marketing • Positioning and messaging • Sales support • Brand architecture • Strategic counseling for executives • Demand generation • Trade show and event management • Team leader • SEO/SEM • PR/AR/Social Media • Primary and secondary research Select Accomplishments: • Created an online community of 15K members and managed associated website • Track record of leading high-quality content creation and communications programs, resulting in a significant contribution to the 10x growth of the business in 7 years • Secured #1-page rankings for key Google search terms through effective SEO/SEM efforts Core Strengths as Defined by the Gallup Organization’s Strengthsfinder 2.0 Methodology: Achiever | Learner | Responsibility | Relator | Individualization Feel free to contact me with strategic marketing or communications opportunities in the Portland Oregon metro area, or remote. matthiasbeckmann@gmail.com My background image is a piece of art by William Morris that hangs at the Portland Museum of Art. He created "399 unique, hand-blown glass objects that have become uncanny replicas of other substances: bone, clay, stone, wood, and horn." It speaks to me for several reasons. One is, that when people create something on purpose (art), they also create something by accident (shadows). The observer sees both. How is that for a marketing challenge? Further, I do glass fusion and I am fascinated by how one can modify glass under the right set of circumstances. Finally, things are not always what they seem. Even though these are glass pieces, they look like something else entirely.