Meghan Stabler

Summary

I'm a 'GSD' marketing executive leader with full ownership of multi-functional GTM strategy, revenue impact, and global expansion. Building on my roots in enterprise product marketing, I have extensive experience in global marketing strategy, revenue generation, and go-to-market (GTM) execution, particularly in enterprise product marketing within B2B and B2C SaaS environments. As a strategic leader, I have demonstrated success in scaling marketing operations, creating demand and pipeline, and cultivating customer and brand loyalty. With 20 years of experience in B2B technology software and services, I have demonstrated my ability to assist SaaS businesses in achieving transformational growth. A successful history of startup, scaleup, IPO, and enterprise SaaS software in industries spanning cybersecurity, enterprise management, Dev/Ops, data/BI and eCommerce (B2C/B2B/Composable). I lead and inspire teams to bring ingenious, disruptive, and multi-portfolio products and solutions to market that drive and scale business opportunities. I’m passionate about every customer and partner experience. I thrive on growing, scaling, motivating, and leading collaborative high-impact teams; tackling industry and product challenges; accelerating product adoption; translating technical jargon to business language; delivering growth MRR/ARR pipeline & revenue results; and improving NRR & NPS. Experience: • Seed, Series A, B, C and D, pre-IPO readiness and post-IPO execution. • Startup eCommerce (led marketing and business development) sold to Answers.com • IPO (member of the core IPO team at BigCommerce - Nasdaq: BIGC) • Turnaround (rebuilt and led team, scaled business) Led sale to BMC Software • Enterprise (built, led, transformed and scaled teams, initiatives and programs for 3 global on-premise and Saas software companies) • SaaS eCommerce (led product marketing, AR, PR, CI, partner, digital, demand gen, content, international marketing, and expansion for one of the world's leading commerce platforms). Differentiators: • Inspirational and dynamic leader with global management, business dev and product innovation skills. • Extensive experience building relationships with customers, partners (tech and agency), and consulting firms. • I am a strategic thinker who possesses strong analytical and problem-solving skills. • Unique attribute to take a complex technical message and build compelling business value propositions, messaging platforms, ToF lead generation to MQL and SAL conversion, digital marketing and demand generation, and brand. Dual national 🇬🇧🇺🇸