Michael Sick
Education
University at Buffalo School of Management, The State University of New York
BS, Marketing 1972-01-01 - 1976-01-01
New York University
, Institute of Film and Television 1974-01-01 - 1974-01-01Work Experience
Sick Performance Concepts, LLC
Current
Sick Performance Concepts, LLC
CamerEye
2020-03-01 - 2023-09-01
CamerEye
Surf-Grip Body Surfing
2008-07-01 - 2023-01-01
Surf-Grip Body Surfing
ITB Partners: Management Consultants
2017-07-01 - 2019-07-01
ITB Partners: Management Consultants
DefenseWeb Technologies, Inc.
2005-03-01 - 2010-11-01
DefenseWeb Technologies, Inc.
Arby's/Sybra Inc/Lyon's of California
1998-10-01 - 2003-02-01
Arby's/Sybra Inc/Lyon's of California
El Chico
1995-02-01 - 1997-06-01
El Chico
Pearle Vision
1994-07-01 - 1995-02-01
Pearle Vision
Jack in the Box
1986-11-01 - 1994-07-01
Jack in the Box
Wells, Rich Greene Advertising
1985-02-01 - 1986-02-01
Wells, Rich Greene Advertising
Skills
Summary
Virtual CMO Service - www.GetTheSickness.com. Get senior level experience on a part time basis. The Sickness is the belief you can get better every day. Provides clients a portfolio of services covering assessment & evaluation, strategy development, executive counsel, marketing plan development and project management. Senior level marketer and business strategist has grown many well known brands including Arby's, Pearle Vision, Jack In The Box, Burger King, Pizza Hut and others. Strong analytic and finance abilities combined with a knack for developing creative alternatives has enabled Mike to provide measurable results for not only large companies but also smaller companies that Mike Sick has consulted with in the consumer products, sporting goods, E-Commerce, green technology, elder care, software, pet products, financial services, new media, electronic components and publishing industries. Recent clients include pet supply manufacturers, restaurants, video security, energy storage, the Army Reserve Family Programs Office, sales trainers, eCommerce companies, sporting goods, distributors and others. He helps clients position, brand and launch. Mike Sick integrates online and offline strategies. Most of his time is spent with clients who have retained him to serve as their part time CMO with many relationships spanning multiple years. He also perform assessments for clients who are looking for an outside opinion to validate what they are doing and suggest alternatives to improve their results. A prolific writer, Mike regularly writes newsletters, business plans, web content, articles, social marketing/blog posts and both online and offline content. Specialties: Expertise is in growing brands and companies through development of new products, services, advertising, media, promotions and positioning. New product launch expert.
