Mark Jacobson

Founder @ Chief Marketing Officer | Revenue Growth Architect | Healthcare & Consumer Tech Expert | Turning Data and Emotional Connection into Profitable Growth Engines

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Education

Northwestern University

BA, Computer Science 1991-09-01 - 1995-06-01

Work Experience

n|v growth

Current

n|v growth

Meru Health

Current

Meru Health

IQRush.ai

Current

IQRush.ai

Brightside Health

2021-08-01 - 2025-01-01

Brightside Health

Osara Health

2023-09-01 - 2024-07-01

Osara Health

BlinkRx

2020-09-01 - 2021-07-01

BlinkRx

2020-06-01 - 2020-09-01

Groupon

2014-04-01 - 2020-04-01

Groupon

Microsoft

2006-01-01 - 2014-04-01

Microsoft

Amazon

2004-07-01 - 2005-12-01

Amazon

Skills

Strategy to Execution Cross-functional Team Leadership Brand, Growth, Engagement & Retention Strategy Reporting, Measurement & Attribution Business Reviews, Budgeting & Forecasting Marketing Org. Design, Resourcing & Coaching Conversion Rate Optimization MarTech Architecture Marketing Operations Organizational Design Customer Engagement Product Marketing Artificial Intelligence (AI) Fundraising Generative Engine Optimization Search Engine Optimization (SEO) Marketing Budget Management Business Planning Business Analysis Growth Strategies

Summary

Marketing executive with 20+ years of experience building profitable growth engines for startups, PE-backed companies, and enterprises. Grew Brightside Health from Series A to $100M+ ARR while cutting cost of acquiring customers by 70%. Previously scaled Microsoft’s ad network to $100M revenue in under 2 years. Generated $2B+ total revenue across Microsoft, Amazon, Groupon, and digital health/global e-commerce/consumer tech companies. Led marketing organizations up to 30+ people while managing $100M+ annual budgets.

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