Education
The University of Göttingen
Master of Arts, Economics 1990-01-01 - 1996-01-01Technische Universität Braunschweig
, Physics 1989-01-01 - 1990-01-01Martino-Katharineum, Braunschweig
, 1982-01-01 - 1988-01-01Work Experience
Practical Visions
Current
Practical Visions
Marketing Center Münster
Current
Marketing Center Münster
HSBA Hamburg School of Business Administration
Current
HSBA Hamburg School of Business Administration
ChinaBriefs.io
Current
ChinaBriefs.io
German Accelerator
Current
German Accelerator
The American Club of Hamburg e.V.
2019-02-01 - 2023-01-01
The American Club of Hamburg e.V.
BuzzRank GmbH
2011-11-01 - 2018-12-01
BuzzRank GmbH
GoViral
2006-01-01 - 2011-08-01
GoViral
trnd International GmbH (Bertelsmann Group)
2008-02-01 - 2009-03-01
trnd International GmbH (Bertelsmann Group)
BusinessVillage GmbH
1998-05-01 - 2002-07-01
BusinessVillage GmbH
Skills
Summary
Björn Ognibeni has been advising renowned companies and brands on digitalization for many years. He is currently focusing on two questions in particular: what can Western companies learn from digital trends from Disruptive China and what potential does the metaverse offer? Björn Ognibeni also runs the online think tank ChinaBriefs.io and is co-founder of XRLab@MCM at the University of Münster.