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Peter Ashley

Peter Ashley

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COO @ Bean Growth-Oriented Executive | AI & SaaS Strategist | Driving Scalable Revenue, Crisis Resilience & Capital Efficiency
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Education

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Stanford University Graduate School of Business

MBA, Marketing, Finance, Management 1993-01-01 - 1995-01-01
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Tufts University

BA, Philosophy, Economics 1985-09-01 - 1989-05-01

Work Experience

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Bean

Current

Bean

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Opthum

Current

Opthum

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PayPal

2001-05-01 - 2006-05-01

PayPal

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AUDIBLE MAGIC

2000-05-01 - 2001-04-01

AUDIBLE MAGIC

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Winfire

1999-03-01 - 2000-06-01

Winfire

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Fresh Choice Restaurants Inc.

1996-08-01 - 1999-03-01

Fresh Choice Restaurants Inc.

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Mercer Management Consulting

1995-08-01 - 1996-08-01

Mercer Management Consulting

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The Walt Disney Company

1994-06-01 - 1994-09-01

The Walt Disney Company

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Greetings for Food

1991-06-01 - 1993-09-01

Greetings for Food

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United Incentives Inc.

1989-09-01 - 1991-06-01

United Incentives Inc.

Skills

Fundraising Rapid Revenue Growth Go-to-Market Strategy Business Relationship Management CEO/CFO Certification Controllership Functions Enterprise Architecture Revenue Cycle Management Revenue & Profit Growth Artificial Intelligence (AI) Financial Forecasting Executive Management Analytical Skills Start-ups Entrepreneurship Strategy Business Development E-commerce Marketing Strategy Marketing

Summary

Throughout my career, I've consistently transformed uncertainty into opportunity, driving significant financial and operational breakthroughs across diverse business landscapes. My expertise lies in navigating complex market dynamics, leveraging technological innovation, and delivering measurable growth - even when economic headwinds challenge traditional strategies. With a proven track record of scaling businesses and optimizing revenue streams, I specialize in: ☑️ Strategic Business Development ☑️ AI-Driven Organizational Transformation ☑️ Financial Performance Optimization I have consistently delivered: ☑️ Double-digit revenue growth ☑️ Operational efficiency improvements ☑️ Strategic pivots during market disruptions As technology reshapes business paradigms, I bridge strategic vision with executable results. My approach integrates deep technological understanding - particularly in AI and SaaS - with rigorous financial discipline. I don't just adapt to change; I architect it. I joined PayPal in 2001 as one of the first one hundred employees at the Embarcadero Road office – making me a member of the PayPal Mafia. I immediately went to work on a product designed to preserve our presence on the eBay platform by endearing us to eBay’s coveted Power Sellers. I closed the first ever, online shipping aggregation deal with UPS, providing the foundation for PayPal’s Shipping Center and locking eBay out of a UPS deal. I designed and executed the go-to-market strategy for PayPal's Large Merchant Services (LMS) business. I built the channel sales team and closed the first deals integrating PayPal into payment gateways. I closed the marquee deals including Apple iTunes - the first billion-dollar retailer to integrate PayPal as a payment mark and propel PayPal to become the ubiquitous payment processor it is today. I earned an MBA from Stanford's Graduate School of Business and a BA from Tufts University.

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