Piers Fawkes
Education
University of Greenwich
Ba Hons, Business & Marketing 1989-01-01 - 1993-01-01Work Experience
Piers Fawkes
Current
Piers Fawkes
PSFK
Current
PSFK
Wallkit
Current
Wallkit
New Stand
Current
New Stand
EVENTMIND
2024-04-01 - 2025-06-01
EVENTMIND
Broadmind
2023-09-01 - 2024-06-01
Broadmind
Retail Innovation Week
2018-11-01 - 2022-01-01
Retail Innovation Week
Papa Tees
2021-02-01 - 2021-12-01
Papa Tees
Co-Live Costa Rica
2021-01-01 - 2021-04-01
Co-Live Costa Rica
PSFK UK
2003-04-01 - 2003-06-01
PSFK UK
Skills
Summary
Piers Fawkes helps companies navigate digital transformation, AI implementation, and emerging technologies. As founder of PSFK, he has worked with brands like Nike, Apple, Google, Lululemon, Target, and Walmart, building AI-powered tools, trend research platforms, and customer engagement strategies that deliver business impact. 🔹 AI & Emerging Tech – Creator of platforms like Broadmind (AI-driven business intelligence), Eventmind (AI-powered event content automation), and Trend God (instant trend reporting using LLMs). 🔹 Business Growth & Strategy – Scaled a consulting practice that advises C-suite leaders on technology adoption, AI strategy, and market positioning. 🔹 Customer Experience & Research – Leads experience mapping, service design, and digital transformation projects across retail, finance, CPG, and tech sectors. 🔹 Thought Leadership – Produces industry reports, runs executive roundtables, and speaks at events on AI innovation, future trends, and digital strategy. What Sets Him Apart: ✅ AI Without the Jargon – Practical experience in AI commercialization, helping companies translate emerging tech into real business tools. ✅ Consultant & Operator – Combines strategic insight with hands-on product development and execution. ✅ Entrepreneurial & Adaptive – Proven ability to launch and scale platforms in rapidly shifting environments. ✅ Clear, Actionable Thinking – Known for simplifying complex ideas and turning them into strategic roadmaps.
