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Rachel Obstler

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SVP Product @ Contentsquare Product Executive at Contentsquare
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Education

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Stanford University Graduate School of Business

MBA, Business Administration and Management, General 1995-01-01 - 1997-01-01
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Massachusetts Institute of Technology

BS, Management, minor in Econ 1988-01-01 - 1992-01-01

Work Experience

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Contentsquare

Current

Contentsquare

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Heap | by Contentsquare

2021-01-01 - 2023-12-01

Heap | by Contentsquare

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PagerDuty

2016-11-01 - 2021-01-01

PagerDuty

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Dynatrace

2015-07-01 - 2016-11-01

Dynatrace

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Keynote Systems

2011-10-01 - 2015-07-01

Keynote Systems

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DeviceAnywhere

2006-10-01 - 2011-10-01

DeviceAnywhere

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Telephia, Inc.

2003-03-01 - 2006-10-01

Telephia, Inc.

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Metawave Communications

2000-01-01 - 2001-01-01

Metawave Communications

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Nokia

1997-01-01 - 2000-01-01

Nokia

Skills

Product Marketing Enterprise Software Business Development Product Management Mobile Technology Mobile Devices Strategic Partnerships Go-to-market Strategy Sales Management Wireless Solution Selling Competitive Analysis Mobile Applications Business Alliances Start-ups User Experience SaaS Salesforce.com Marketing Strategy Strategy

Summary

One thing I’ve learned in my 20+ years as a product leader and as a recreational hockey player is the importance of effective teamwork and handoffs. I’ve seen the entire software development process transform over the last 20 years by solving handoff problems (e.g. agile teams working closely together vs. product throwing requirements over the wall). I’ve also experienced the best results in hockey when playing on a line with just “okay” players because we played really well together. When it comes to teaming at work, data is the great equalizer: it aligns everyone around a shared goal and enables people to operate with facts vs. assumptions. At Heap, we’re building the next generation of digital analytics to enable teams to align around delivering better business results, faster, through deep and actionable understanding of the customer’s digital experience.

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