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Scott Dunlap

Scott Dunlap

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Managing Director @ Runtastic GmbH (adidas) Managing Director, Digital Sports at adidas
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Education

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Stanford University Graduate School of Business

MBA, Finance, Marketing, Entrepreneurship 1996-01-01 - 1998-01-01
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University of Oregon

BS, Business, Music, Economics 1987-01-01 - 1992-01-01

Work Experience

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Runtastic GmbH (adidas)

Current

Runtastic GmbH (adidas)

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adidas

2019-11-01 - 2025-05-01

adidas

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STEPN GO

2022-01-01 - 2023-11-01

STEPN GO

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Brilliant Smart Home

2016-07-01 - 2018-09-01

Brilliant Smart Home

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PAX

2015-02-01 - 2015-11-01

PAX

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Tenth Dimension Design Labs

2012-10-01 - 2015-02-01

Tenth Dimension Design Labs

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Branding Brand

2013-01-01 - 2014-09-01

Branding Brand

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PayPal

2011-09-01 - 2012-10-01

PayPal

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bkin mobile, inc.

2011-05-01 - 2011-09-01

bkin mobile, inc.

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NearbyNow

2006-01-01 - 2011-04-01

NearbyNow

Skills

Board of Directors Corporate Finance Consumer Behavior Digital Strategy cltv Organizational Leadership Artificial Intelligence (AI) E-commerce Mobile Devices Mobile Applications Cloud Computing Enterprise Software Mobile Marketing Venture Capital Online Advertising Mobile Commerce Mobile Payments Digital Marketing Online Marketing Social Networking

Summary

I am a seasoned technology and design leader/innovator in the fields of mobile apps, e-commerce, CLTV growth, and leveraging new technology (AI, blockchain, etc) for industry disruption. As the GM of the adidas Digital Sports subsidiary (formerly Runtastic) and VP, Consumer Experience for adidas, I oversee a team of 250+ professionals who create cutting-edge apps and platforms that help millions of people lead healthier and more active lives, celebrate global sports moments, find the products they desire, and keep our global business efficient, data-driven, and open to new innovations. Our mobile app platforms have grown from 300m to 1.8b+ in sales in the last five years. My personal mission is to digitally connect 1+ billion athletes to create a positive impact on the planet through global campaigns and initiatives. I am passionate about leveraging the power of FitTech, web3, GenAI, and new technologies to create engaging, rewarding, and sustainable consumer experiences.

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