Simon Roberts
Education
The University of Edinburgh
Social PhD, Social Anthropology 1995-01-01 - 1999-01-01
The University of Edinburgh
MA Hons, Social Anthropology 1991-01-01 - 1995-01-01Work Experience
Stripe Partners
Current
Stripe Partners
EPIC People
Current
EPIC People
University College London
Current
University College London
Bridgepoint Music
Current
Bridgepoint Music
ReD Associates
2011-09-01 - 2013-10-01
ReD Associates
EPIC People
2011-09-01 - 2013-10-01
EPIC People
Go ON UK
2010-09-01 - 2011-04-01
Go ON UK
Intel Corporation
2005-11-01 - 2011-01-01
Intel Corporation
Ideas Bazaar
2001-10-01 - 2005-11-01
Ideas Bazaar
Skills
Summary
Simon Roberts is a business anthropologist. He is widely regarded as a pioneer in the field of anthropology in business and the use of ethnography in corporate research, design and innovation. Early in his career Simon established Ideas Bazaar, the UK's first dedicated ethnographic research company and subsequently led a human-centred R&D team at Intel Corporation. He has been actively involved in the EPIC community since its inception in 2005, chairing the conference in 2012 and 2013. He is currently Board President. His book The Power of Not Thinking: How Our Bodies Learn and Why We Should Trust Them was published in 2021. Simon has written and spoken widely about ethnography, business anthropology, innovation and ageing. His work has been covered by The FT, WSJ, Quartz, Bloomberg and the BBC. He co-founded Stripe Partners in 2013.
