Sonu Agarwal
Education
Utah State University
MBA, Finance and Marketing -
University of Delhi - HansRaj College
Bachelors, Business -Work Experience
Encora Inc.
Current
Encora Inc.
IPEF
2019-06-01 - 2022-12-01
IPEF
Excellarate
2019-06-01 - 2020-12-01
Excellarate
Moogsoft
2018-11-01 - 2019-07-01
Moogsoft
Contrast Security
2018-04-01 - 2018-10-01
Contrast Security
Qualys
2016-01-01 - 2017-11-01
Qualys
Operational Marketing Consultant
2008-07-01 - 2015-12-01
Operational Marketing Consultant
MarketStar India (Regalix)
2005-07-01 - 2008-07-01
MarketStar India (Regalix)
Fireball
2003-04-01 - 2005-06-01
Fireball
Upshot Agency
2002-05-01 - 2002-08-01
Upshot Agency
Skills
Summary
My Blog can be viewed at https://sonuonmarketing.com and https://ishwarifoundation.org/ Thought leader and global influencer in marketing transformation and driving results. Perfect balance between Art and Science (left and right brain), Strategy and Execution that drives exponential growth. I focus on my 3Ps - Priorities (to map to goals and resources); Processes (tools, metrics and cross-functional alignment) and People (matching and developing skills to goals). Keen focus on sales and marketing teams to align through process, automation, and shared KPIs, devising strategies to make them more effective, and building teams and process to drive growth, predictability and profitability. • 25+ years of work experience in SaaS companies, enterprise software, financial companies, and start-ups. • Direct/Digital Marketing and Internet technologies (B2B demand generation, SEO, SEM, Telecalling strategies) * Modern Marketer and Marketing Technologist (evaluated and implemented CRM, MAT and marketing and sales optimization solutions.) • Entrepreneur: Founding team of Offshore Marketing Services company grew to 150 people and 3 offices in India • General management, Staff Development, business applications management and assessment
