Education
The Wharton School
Master of Business Administration - MBA, Marketing, Finance, Operations 1990-08-01 - 1992-05-01University of Washington, Henry M. Jackson School of International Studies
Bachelor of Arts - BA, Economics, International Studies 1982-09-01 - 1987-06-01The Wharton School
Master of Business Administration - MBA, Marketing, Finance, Operations 1990-08-01 - 1992-05-01Work Experience
Marketek Consulting Group LLC
Current
Marketek Consulting Group LLC
MIT Enterprise Forum of the Northwest
1992-01-01 - 2003-06-01
MIT Enterprise Forum of the Northwest
Microsoft
1993-11-01 - 1997-03-01
Microsoft
SureFind Classifieds by Telephone
1992-06-01 - 1993-07-01
SureFind Classifieds by Telephone
Hewlett Packard Enterprise
1988-08-01 - 1990-08-01
Hewlett Packard Enterprise
Skills
Summary
Marketing consultant with Wharton MBA, and community volunteer. I assist companies in building their business using the internet. Tools include Google and Microsoft Ads, search engine optimization (SEO), search engine marketing (SEM) and web site analytics to guide online and offline marketing. I am a buyer side consultant: my goal is to save companies from overspending on Google. I partner with marketing, designers and programmers. I build on my work experience at Microsoft and Hewlett-Packard. Target audience: companies who want cost-effective internet marketing strategies. Clients include technology, ecommerce, health care, travel and professional services nationwide and also a few outside the US. Outcomes: cost-effective customer acquisition, traffic generation, improved brand presence and insights for company growth.